About the Analyst Ken Presti develops the strategic framework and manages the process of leveraging AVANT’s inter- nal data and external data to drive high-value market research designed to help consultants, agents, channel partners, and other members of the Trusted Advisor community more effectively help their business customers understand and evaluate Information Technologies. Ken Presti comes to the table with a wealth of experience in market research, survey development, focus group moderation, interviewing, and content development for the technology industry. His primary area of expertise is focused on go-to-market and channel strategies spanning the industry sectors of networking, cloud, security, and telecom. A former Research Director of IDC’s Network Channels & Alliances service, he has served as a Trust- ed Advisor to several key networking vendors and service providers. He has also led his own market research and channel advisory firm, Presti Research & Consulting, and has worked with other promi- nent channel consultancies. Presti specializes in combining empirical data, his own experience with the perspectives of industry leaders in a way that fully illustrates technology trends, business model evolution, likely outcomes, and strategies for success. Contact us at [email protected]. 2
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