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Sprinklr: RETENTION AWARENESS Engage to delight Listen to understand Authentic conversations, Customer feedback, sentiment, AI-driven bots for engagement at market trends, competitor scale, conversational commerce, 1 BE PRESENT: strategies, campaign unified care across voice, email 30+ digital channels performance, industry insights and modern channels and more 4 MEASURE: Sprinklr real-time analytics CONVERSION 2 LEARN: ATTRACTION Reach to convert Sprinklr Intuition™ AI Create to appeal Reach consumers across 30+ Utilise insights, real time channels with organic, owned, analytics, and artificial paid, earned, advocacy & UG 3 ACT: intelligence to build world class content to get your Sprinklr Unified-CXM content, maximise creative & message heard Platform media budget performance 13 © 2022 Sprinklr, Inc. All rights reserved. CONFIDENTIAL - Not for third-party distribution.

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