CASE STUDY 8x8 Cloud Communications Reduce Time-Consuming System Maintenance for Nationwide Fitness Franchise UFC Gym, Fitness and Training Centers Managing multiple hardware PBXs for multiple UFC GYM locations used to be a major headache for IT Director Greg Goodman. Troubleshooting problems, configuring systems and setting up new facilities took up the bulk of his time. Since UFC GYM switched to 8x8 cloud communications in 2013, Goodman is a much happier man with a lot more time on his hands—time Customer: UFC GYM he now spends managing high-level IT issues and overseeing the company’s Industry: Fitness and Franchise nationwide expansion. Locations: 7 locations in California, UFC GYM is the first major brand extension of the Ultimate Fighting Championship, including headquarters in Santa Ana; the world leader in the sport of mixed martial arts (MMA). In alliance with New 2 in Honolulu; 1 in Long Island, Evolution Ventures, developers of many of the world’s most successful fitness brands, New York UFC GYM has something for all ages and fitness levels, offering a full-range of group fitness classes, private MMA training, personal and group dynamic training, plus Previous Phone System: Individual MMA-style youth programming. As the first to combine the world of mixed martial premises-based PBXs in each arts and fitness, UFC GYM’s TRAIN DIFFERENT® approach has developed an location atmosphere where members can see immediate results. 8x8 Product: Virtual Office Managing Individual PBXs at Multiple Locations Took Too Lines Deployed to Date: 234 Much Time Favorite 8x8 Features: Faster setup Headquartered in Santa Ana, California, UFC GYM has six other California fitness of new locations and reduced system facilities, as well as two signature gyms in Honolulu and one in Long Island, New York. maintenance Before the company implemented 8x8 cloud communications in August 2013, each Primary reason chose 8x8: of these locations had its own hardware PBX, a situation that cost IT Director Greg Wanted to connect all locations and Goodman and his team many wasted hours. eliminate PBX hardware “Technically our phone systems did work,” he recalls, “but they were very hard to Website: www.ufcgym.com manage. Setup was a big issue. It often took us 30 man-hours to install and configure the phone system in a new location.” System maintenance was another challenge for Goodman and his team. “We could only access the system by dialing in remotely from a specific location,” Goodman says. “It was a pain to do, and not at all convenient.” 1