A move to best of suite… ERP CDP OPERATIONAL UNIVERSE BEHAVIORAL UNIVERSE Finance Online actions Supply Chain App actions HR Customer segments Structured internal data Semi-structured implicit data CRM customer CXM TRANSACTIONAL UNIVERSE EXPERIENCE UNIVERSE Purchase History Public actions Returns Omni-channel experiences Events Known customers and unknown consumers Structured solicited data Unstructured, unsolicited data 7 © 2022 Sprinklr, Inc. All rights reserved. CONFIDENTIAL - Not for third-party distribution.
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