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4 MEASUREand continuously improve BE WHERE YOUR LEARN AND UNDERSTAND UNIFY AND ACTION CUSTOMERS ARE CUSTOMER INTENT CUSTOMER INSIGHTS in all channels from unstructured data to make customers happier 1 2 3 Social INSIGHTS CUSTOMER-FIRST UNIFIED-CXM Customers Actionable Insight Messaging Products Omni-channel Service AI Brands Competitors Personalized Marketing Voice 1st Party Locations Employees Social Engagement & Apps,Blogs, Websites, Etc. Sales GOVERNANCE | AUTOMATION | WORKFLOW | INTEGRATION 6 © 2022 Sprinklr, Inc. All rights reserved. CONFIDENTIAL - Not for third-party distribution.

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