Bu The inevitable t ni s U i n s e s s ne s i s U Bu ni “Customer-centric” future t Unified customer-facing operating system t Bu ni U s i s Brand ne s s ne s i s U Bu ni 1 Unified channels t 2 Deep and real-time understanding of the customer Unified across customer-facing Bus t i ni ne U 3 functions, markets, and s s s s business units U Unified-CXM ne n i i s t Bu Bus t i i ne n U s s s s U ne n i i s t Bu 5 © 2022 Sprinklr, Inc. All rights reserved. CONFIDENTIAL - Not for third-party distribution.